Brand Revision

Maple reimagined

Package design for a fictional, maple syrup company. Concept one, is a re-branding of the ol’ timely Québecois scene, with an updated, modern vibe. A vibrant twist of the sugar shack experience. The second concept is a fun, clean, flat design representing the very sweet and joyful act of sharing hot taffy, poured and cooled on the snow.

Packaging – Collège Lasalle 2022

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Packaging_maple_scene_mockup_can
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Packaging_maple_scene_with_texts
Concept 1 – Redesign of the traditional sugar shack scene
Concept 2 – Modern flat design
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Packaging_maple_flat_mockup_can
Packaging_maple_flat_mockup_baril
Packaging_maple_flat_mockup_carton

Logo Revision

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Swipe up and down to see the before and after logos

Expedition rebranding

Logo redesign for a fictional Nordic tour company, including new brand guidelines. A revamp that will invoke the mystique of that chance polar bear sighting, coming out of his lair, sniffing the air, is that a solar flare?… Designed with crisp glacier colours and “breath of fresh air” typography.

Visual Conception – Collège Lasalle 2021

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Polar_expedition_guidelines_intro
Polar_expedition_colors
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Polar_expedition_guidelines_mockups

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